Dan Buchholz, Executive Mortgage Consultant at HomeServices Lending in Urbandale, has been named the #1 Loan Officer in the State of Iowa in Experience.com's 2025 Top Performers rankings, released June 23, 2026. The report recognizes the Top 1% of individual loan officers nationwide, judged on verified customer satisfaction rather than loan volume ((Experience.com)).
The recognition, part of the 2025 report Experience.com released on June 23, 2026, carries real weight for Iowa borrowers: it is earned from survey completion rates, reviews, and average star ratings submitted by verified customers, with the platform directly connected to each lender's transaction data to confirm every review came from an actual closing ((Experience.com)).
Experience.com's 2025 report confirms Iowa's top loan officer
Experience.com built Top Performers as the industry benchmark for customer experience in mortgage lending (Experience.com). Candidates are judged on survey completion rates, the number of reviews, and average star ratings submitted by verified customers — feedback the platform confirms against each lender's transaction records, so a single poor review out of 100 closed loans can eliminate an officer from contention.
That rigor matters because the field is enormous: the recognition draws from a competitive pool of more than 50,000 loan officers, where winners separate by fractions of a percentage point (Experience.com).
The #1 position signals a repeatable client experience
That ranking reflects an approach that consistently shows up in how Iowa borrowers rate their closings. On Experience.com, Dan carries a 4.94-out-of-5 rating across more than 260 verified reviews from clients who actually funded mortgages — the satisfaction data behind the #1 position. His process pairs direct communication with a thorough, transparent mortgage journey from pre-approval through the final signature, walking Iowa buyers through state-specific costs and programs that a distant national lender often gets wrong.
In a market where the 30-year fixed mortgage averaged 6.67% as of August 13, 2026 (Freddie Mac), buyers are rate- and service-sensitive. A customer-experience ranking grounded in verified reviews is the most durable signal a borrower can check before committing to a lender — and the standard HomeServices Lending brings to every Urbandale-area closing.
Tap to connect — see Dan's full contact info, social links, and professional branding in one place. He can also be reached on his mobile @ 515-494-7166 or email - DanBuchholz@homeserviceslending.com
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