Psychology
Human psychology, cognitive science, behavioral research, and applied insights for understanding people.
5 articles • 5 experts • 166 tags
Recent Articles
-
Stop Selling Mortgages: You Are in the Memory Business
Craig Pollack • May 11, 2026
80% of borrowers close satisfied, but only 20% return. Why? You’re managing averages when you should be managing snapshots. Enter the Peak-End Rule.
-
Will Humans Lose the Ability to Think Deeply?
Waquar Alam • May 11, 2026
Deep thinking won’t disappear—but it won’t happen by default. Here’s how AI, feeds, and dopamine loops reshape focus, and practical ways to protect your 2026‑s.
-
The Halo Effect: Psychology of Customer Success 2026
Niharika Vichhivora • May 7, 2026
Discover how the Halo Effect in Customer Success drives retention. Learn to use cognitive biases like priming and emotional validation to boost LTV in B2B SaaS.
-
What Drives Buying Decisions? From Retail Sales to AI-Powered Real Estate (2026)
David Layne • May 7, 2026
Understanding the psychology of buying is shifting from utility to personal identity. Discover how values, risk mitigation, and AI-driven predictive empathy are reshaping consumer, B2B, and real estate markets in 2026.
-
The 250-Mile Frontier: Inside the Rise of Mega-Ultras and Human Grit
Gabi Siguenza • May 6, 2026
As 200-plus mile races like Cocodona 250 surge in popularity, a new science of "grit" is emerging. Explore how mega-ultra athletes manage hallucinations, sleep deprivation, and the psychological "central governor" to redefine the limits of human endurance.